fal launches Veo 3.1 and cuts Veo-class video pricing ~50-60%

fal added Google DeepMind’s Veo 3.1 across nine endpoints (text-to-video, image-to-video, first/last-frame, reference-to-video, and extend-video, each in Standard and Fast tiers) and retired the original Veo 3 and Veo 3 Fast endpoints in the same move. The old endpoints still resolve, but each now carries a “This endpoint is deprecated — This model is no longer supported” banner and quotes the new, lower Veo 3.1-equivalent per-second rate rather than the price its own marketing copy still describes.

The repricing is steep: Standard-tier video without audio falls from $0.50/s to $0.20/s (a 60% cut), and with audio from $0.75/s to $0.40/s (47%) at 720p/1080p — fal’s new 4K tier costs $0.40/s and $0.60/s respectively, roughly what the old 1080p-only Standard rate used to be. Fast-tier drops similarly, from $0.25/$0.40 per second to $0.10/$0.15 at 720p/1080p. Veo 3.1 also adds capabilities the old endpoint never had: true 4K output, image-to-video and reference-to-video modes, and an extend-video endpoint that chains clips up to roughly 148 seconds from a single 8-second starting generation.

Notably, fal’s top-level /pricing summary table was not touched by this change — it still shows a single “Veo 3” row at $0.4/second, unchanged since 2025-07. A buyer who never clicks into the model page would not see either the new Veo 3.1 launch or the underlying price cut; the detail lives entirely on fal’s per-model pages.