AI pricing changes

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Pricing activity is a running log of the material changes we track across the Blueprint — price moves, packaging and plan changes, product launches, funding, and deprecations. Newest first, each linked to the company it affects.

As of , UsagePricing has tracked 261 material pricing changes across 172 AI companies — 39 launches, 53 price moves, 108 packaging changes, 44 funding events, 9 deprecations, 1 hiring, 5 stacks.

Updated

August 2026

  • Deprecation
    Unbabel

    Widn.ai decommissioned, replaced by GlobalLink Now

    Unbabel's self-serve AI-translation product Widn.ai is scheduled to be decommissioned on 2026-08-27 and replaced by TransPerfect's GlobalLink Now. Widn.ai was Unbabel's only public price ladder (Free / $19 / $90 / Custom); its retirement returns the company to a fully sales-gated posture under the GlobalLink brand following the August 2025 TransPerfect acquisition.

    Details

July 2026

June 2026

May 2026

April 2026

  • Packaging
    Netlify

    Netlify removes seat-based pricing from credit Pro plan

    Netlify removed per-seat charges from its credit-based Pro plan: previously $20 per seat (including active Git contributors), now a flat $20/month for 3,000 credits with unlimited team-member seats. CEO Mathias Biilmann framed the move around AI development that doubled Netlify community in one year past 8 million developers.

    Details
  • Packaging
    SugarCRM

    SugarCRM rebrands to SugarAI, bundling AI into its seat editions

    SugarCRM announced its new brand identity as SugarAI on 2026-04-13 (BusinessWire) — its first name change since founding in 2004 — repositioning around AI-driven 'precision selling.' The corporate and pricing domains now redirect to sugarai.com and the pricing page foregrounds predictive/generative AI. Crucially, the rebrand did not change the money: Sugar Sell stays at Standard $59 / Advanced $85 / Premier $135 per user/mo (billed annually, 15-user minimum), and AI (SugarPredict / Sugar Intelligence / sales-i) remains bundled into the Advanced and Premier editions rather than metered as usage or sold as credits. Market, Serve, Enterprise and the sales-i add-on stay contact-sales.

    Details
  • Funding
    Galileo

    Cisco announces intent to acquire Galileo

    Cisco announced its intent to acquire AI-observability and evals platform Galileo on 2026-04-09 to extend Splunk Observability Cloud; the deal closed 2026-05-22 and galileo.ai now carries a now part of CISCO lockup. Terms undisclosed.

    Details
  • Packaging
    Windsurf

    Windsurf kills Cascade credits for daily/weekly quotas; Pro $15→$20, Max $200 added

    Windsurf (now Cognition) replaced its prompt-credit system with a usage allowance that refreshes daily and weekly, raised Pro from $15 to $20/mo, added a $200/mo Max tier, and moved overage to raw model API pricing. Wayback snapshots show credits live on 2026-03-08 and the quota model live by 2026-04-01; the no-rollover change drew a 33% price-hike backlash on Reddit. The surface has since folded into Devin Desktop, with windsurf.com/pricing 308-redirecting to devin.ai/pricing following Cognition's July 2025 acquisition.

    Details

March 2026

February 2026

January 2026

December 2025

  • Update
    SerpApi

    Google sues SerpApi over search scraping

    Google filed suit against SerpApi over scraping of its search results — a notable trust/regulatory event for the search-API category. SerpApi bundles a U.S. Legal Shield (up to $2M coverage) on Production+ plans, a differentiator the suit puts in the spotlight.

    Details

October 2025

  • Funding
    Jina AI

    Elastic completes acquisition of Jina AI

    Elastic (NYSE: ESTC) completed its acquisition of Jina AI; founder Han Xiao became Elastic VP of AI. Jina's standalone search-foundation APIs (Embeddings, Reranker, Reader, DeepSearch) and their token-credit pricing continue to operate independently post-deal.

    Details
  • Packaging
    Galileo

    Galileo adds a $100/mo Pro tier and drops the 3-user free cap

    Galileo repackaged pricing from two tiers (Developer $0 with up to 3 users / custom Enterprise) to three (Free $0, Pro $100/mo for 50,000 traces, custom Enterprise). The free tier moved from a 3-user cap to unlimited users; the change is visible between the 2025-09 and 2025-10 Wayback snapshots of galileo.ai/pricing.

    Details

September 2025

  • Funding
    OpenPipe

    CoreWeave acquires OpenPipe

    CoreWeave (NASDAQ: CRWV) announced a definitive agreement to acquire fine-tuning/RL platform OpenPipe (terms undisclosed), citing its open-source ART (Agent Reinforcement Trainer) toolkit. OpenPipe's per-token training and inference rate card was unchanged post-acquisition.

    Details
  • Packaging
    OpenMeter

    Kong acquires OpenMeter; OpenMeter Cloud becomes Kong Metering & Billing

    On 2025-09-03 Kong Inc. announced its acquisition of OpenMeter (YC W23); co-founders Peter Marton and András Tóth joined Kong. OpenMeter Cloud was rebranded to Kong (Konnect) Metering & Billing and, by early 2026, the openmeter.io/pricing page was reduced to a migration announcement with no plan grid or public prices. The free Apache-2.0 self-hosted edition remains. Sources: konghq.com/blog/news/kong-acquires-openmeter and openmeter.io/blog/openmeter-is-joining-kong (both 2025-09-03).

    Details

August 2025

  • Packaging
    Make

    Make renames its billing unit from operations to credits

    Make rebranded its core usage metric from 'operations' to 'credits'. For non-AI apps 1 operation still equals 1 credit, but AI apps now consume credits dynamically based on tokens, file size, pages, or run time. Make states existing plans and pricing remained unchanged.

    Details

July 2025

  • Funding
    Windsurf

    Cognition acquires Windsurf after OpenAI deal collapses and Google acquihires founders

    Windsurf's ownership split three ways in one week: OpenAI's reported $3B acquisition collapsed on 2025-07-11, Google paid ~$2.4B to hire founders Varun Mohan and Douglas Chen into DeepMind the same day, and on 2025-07-14 Cognition (maker of Devin) acquired the remaining company — product, brand, IP, ~$82M ARR, 350+ enterprise customers and a ~250-person team. Pricing was unchanged short-term; Windsurf has since been folded into Devin Desktop.

    Details

March 2025

  • Funding
    11x

    TechCrunch reports 11x claimed customers it doesn't have and inflated ARR

    TechCrunch reported that a16z- and Benchmark-backed 11x displayed logos of companies that said they were not customers (ZoomInfo and Airtable both denied being customers; ZoomInfo threatened legal action over the unauthorized logo) and counted full annual contract value as ARR even for customers who exercised a ~90-day break clause — so a stated ~$14M ARR may have reflected only ~$3M of contracts that cleared the trial. An employee cited 70-80% churn of inbound customers; 11x said retention was 79%. Founder-CEO Hasan Sukkar stepped down six weeks later (May 2025); CTO Prabhav Jain became CEO.

    Details

February 2025

  • Funding
    Voyage AI

    MongoDB acquires Voyage AI

    MongoDB acquired embeddings/reranker company Voyage AI for ~$220M. Voyage's standalone per-token API and 200M free-token allowance were preserved post-acquisition; MongoDB Atlas became an additional distribution path rather than a forced migration.

    Details

January 2025

October 2024

  • Funding
    Keap

    Thryv closes $80M acquisition of Keap

    Thryv Holdings (NASDAQ: THRY) announced the closing of its acquisition of Infusion Software, Inc. (Keap) on 2024-10-31 for $80M in cash, subject to adjustment (definitive agreement announced 2024-10-29). Keap carried roughly $85M of trailing-twelve-month revenue through June 2024. Keap continues to operate its SMB CRM + marketing-automation platform under its own brand out of Grapevine, TX; the pricing page now footers a Thryv acquisition link and shares Thryv legal terms.

    Details

September 2024

April 2024

  • Funding
    Togai

    Zuora to acquire Togai

    Zuora announces a definitive agreement to acquire usage-based metering and rating startup Togai, extending its monetization suite; deal expected to close May 2024, terms undisclosed.

    Details
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