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Sarvam AI boosts prepaid bonus credits and moves Most Popular to Business

Sarvam AI pricing

Sarvam repackaged its prepaid credit plans: Pro bonus rose to Rs 2,000 (12,000 credits) and Business to Rs 12,500 (62,500 credits), and the Most Popular badge moved from Pro to the Rs 50,000 Business tier. Per-unit API rates were unchanged.

Before

Pro: Rs 10,000 + Rs 1,000 bonus (11,000 credits); Business: Rs 50,000 + Rs 7,500 bonus (57,500 credits); Most Popular on Pro; Business support Slack + dedicated engineer.

After

Pro: Rs 10,000 + Rs 2,000 bonus (12,000 credits); Business: Rs 50,000 + Rs 12,500 bonus (62,500 credits); Most Popular on Business; Starter shows Rs 300 bonus credits; Pro and Business both list email support.

Sarvam AI kept every per-unit API rate flat and restructured the prepaid credit ladder that gates rate limits. LLM inference stayed at Rs 4/Rs 2.5/Rs 16 per 1M tokens for Sarvam-105B and Rs 2.5/Rs 1.5/Rs 10 for Sarvam-30B; speech-to-text at Rs 30-45 per hour; Bulbul text-to-speech at Rs 15-30 per 10K characters; translation at Rs 20 per 10K; language ID at Rs 3.5 per 10K; and Sarvam Vision at Rs 0.5 per page.

The Pro plan now grants a Rs 2,000 bonus (up from Rs 1,000), taking total credits from 11,000 to 12,000, and Business grants a Rs 12,500 bonus (up from Rs 7,500), taking total credits from 57,500 to 62,500. The Most Popular designation shifted from Pro to the Rs 50,000 Business tier, steering production buyers toward the higher prepay. Starter now advertises Rs 300 bonus credits, and the current pricing cards list email support on both Pro and Business (the legacy plan copy still cites Slack + Solutions Engineer for Business). Separately, the api-pricing page, which previously returned a 404 on capture, now renders normally; Sarvam-M is marked deprecated; and Bulbul v3 is flagged as beta pricing.

From Sarvam AI's pricing timeline
Prepaid credits repackaged; 'Most Popular' moves to Business

All per-unit API rates held (LLM ₹2.5–₹16/1M, STT ₹30–45/hr, TTS ₹15–30/10K, translate ₹20/10K, Vision ₹0.5/page), but the prepaid credit packaging changed: Pro bonus ₹1,000→₹2,000 (11,000→12,000 credits), Business bonus ₹7,500→₹12,500 (57,500→62,500 credits), Starter now shows ₹300 bonus credits, and the 'Most Popular' badge moved from Pro to the ₹50,000 Business tier. The api-pricing page now returns 200 (previously 404). Sarvam-M is marked deprecated; Bulbul v3 flagged as beta pricing.

About Sarvam AI
sarvam.ai ↗

Sarvam AI prices a full sovereign Indic-AI stack purely on usage, denominated in Indian rupees (₹) rather than USD — a geo-native price sheet built for the India market.

Free tier
Yes
Commits
None
Transparency
public

Sarvam AI pricing history

  1. Aug 2026
    Marketing pricing page rebuilt: LLM gap with docs resolved, Translate/Dubbing gap opens instead
  2. Aug 2026
    Undocumented Dubbing API surfaces on docs pricing page (per-minute, editor_flow billing toggle)
  3. Jul 2026
    Prepaid credits repackaged; 'Most Popular' moves to Business
  4. Jun 2026
    Live INR price sheet: per-token LLM + per-hour speech + per-char text
  5. Feb 2026
    Sarvam-30B + Sarvam-105B (from-scratch, fully domestic) launch
Full Sarvam AI timeline

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