Outbound Sequences & Cadences — Multi-step, multi-channel touch patterns — email, calls, social — that SDRs run against prospects on a defined cadence. Routed leads and sourced contacts feed the sequences; booked meetings are the handoff out.
Where it sits in the lifecycle
Outbound Sequences & Cadences lives in the Sales Engagement phase
of Create Demand — the stage where you build qualified pipeline before a deal exists.
In the corpus tool index this phase maps to the CRMcategory.
Tools that support it
Companies whose monetization signals name each tool, of the outbound sequences & cadences supporters — from public job posts, blogs, and filings.
OutreachCore 4 in corpus
multi-channel cadences with A/B variants and reply-triggered branching
11xCorethe AI agent composes, sends, and follows up autonomously rather than executing rep-built cadences