Mem pricing

About

Mem (mem.ai), built by Mem Technologies, is an AI-powered personal memory and notes workspace that brands itself as a “self-organizing workspace” — you dump everything on your mind into it and AI surfaces, links, and retrieves it without manual tagging or folders. The product was relaunched as Mem 2.0 in early 2026, a significant rewrite over the original Mem 1.0 / Mem X generation.

The company was founded by Kevin Moody (a former Google product manager) and Dennis Xu (ex-Yelp), both Stanford grads, and is based in Los Altos Hills, California. It has raised roughly $28.6M: a $5.6M seed led by Andreessen Horowitz (a16z) in April 2021, followed by a ~$23.5M Series A led by the OpenAI Startup Fund in November 2022. It is privately held; ARR and headcount are not disclosed.

For the most current information on Mem’s pricing, visit mem.ai/pricing.

Pricing summary : How Mem’s pricing model works

Mem keeps pricing about as simple as an AI app can. There are three tiers and three clear prices:

• Free — $0/month. A genuinely free plan, but a deliberately tight one: 25 notes per month, 25 chat messages per month, and Search & Chat across 25 PDF pages per month. It’s an extended trial, not a long-term home.
• Mem Pro — $12/month. A flat subscription that removes every Free-tier cap: unlimited notes, Chat, deep search, Collections, templates, and PDF understanding, plus connected email and API access, meeting briefings, and dark mode.
• Mem Proactive — $99/month (7-day free trial). The “Workspace + Agent” tier, marked Recommended on the pricing page. It bundles everything in Pro plus the autonomous Mem Agent, which learns what matters from what you save, tracks details/decisions/open loops, briefs you before meetings and deadlines, and brings back relevant notes with the context to act.

The key thing to understand: none of Mem’s paid tiers meter AI usage. Every note and chat runs through an LLM, but Mem absorbs the inference cost into the flat monthly price rather than charging tokens or credits. The only metered surface is the Free tier, where the 25/25/25 caps function as soft usage limits that nudge heavy users to upgrade.

What makes this different: in a category where most AI tools have moved to credits or per-message metering, Mem holds the line on flat consumer subscriptions — even for its new agent tier. Rather than metering the Mem Agent as usage, it packages it as a fixed $99/month step above the $12 Pro plan, betting that predictable pricing beats a meter for a tool you use every day.

Pricing by product

Sales motions across products: self-serve and product-led across all three tiers — sign up with Google or Apple and upgrade in-app; Mem Proactive starts with a 7-day free trial before billing $99/month.

Hidden costs : What Mem users actually pay

Mem is one of the cleaner AI tools to budget for — there are very few surprises because there is no usage meter on the paid plan. The realistic costs are:

The only “hidden” cost is the inverse: the Free tier’s 25-notes/25-chats/25-PDF-pages monthly caps are low enough that any genuine daily user hits them quickly and is effectively forced onto the $12 plan. Heavy and team users now have a transparent published price too — with the custom-quoted Mem Teams tier gone, the top of the ladder is Mem Proactive at a public $99/month (7-day trial), so there is no negotiated per-seat cost to discover.

Want to estimate your own Mem bill? Use the Mem pricing calculator to model your costs based on usage patterns.

Pricing evolution : Mem pricing history and changes

Cadence

Tracked range: 2021–present.

Notable changes

• 2021–2022 — Mem launched its premium “Mem X” tier, the original self-organizing-workspace upsell, reportedly priced around 8.33 USD/user/month billed annually (roughly 10 USD/month on monthly billing).
• Early 2026 — Mem 2.0 relaunch. The “Mem X” branding was retired and the consumer premium tier became Mem Pro at a flat $12/month, with the Free tier’s hard 25/25/25 monthly caps formalized.
• 2026-06-15 — Pricing verified: Free ($0), Mem Pro ($12/mo), Mem Teams (custom).
• 2026-07-14 — Mem launched Mem Proactive at $99/month (7-day free trial), bundling the new autonomous Mem Agent on top of Pro. The earlier custom-quoted Mem Teams tier was removed from the pricing page; Free ($0) and Mem Pro ($12/mo) are unchanged.
• 2026-07-29 — Mem Pro’s listed features dropped “AI model selection” (previously shown as “Meeting Briefings and AI model selection”, now just “Meeting Briefings”); no price changes on any tier.

Note: some third-party review sites still cite an older “$15/month” figure; the official pricing page shows $12/month as of June 2026.

What’s unique : Mem’s distinctive pricing mechanics

1. Flat AI pricing with no meter. Despite being LLM-heavy on every note and chat, Mem Pro charges one flat $12/month — no tokens, no credits, no overages. Mem takes the inference-margin risk so the buyer gets a predictable bill.

2. Hard, countable free-tier caps. Instead of a vague “fair use” free tier, Mem publishes exact monthly limits — 25 notes, 25 chat messages, 25 PDF pages understood. The precision makes the upgrade trigger obvious and honest.

3. No sales-gated tier left. The July 2026 relaunch retired the custom-quoted Mem Teams tier entirely — Free, Mem Pro, and Mem Proactive are now Mem’s only tiers, and all three carry a public, self-serve price. The tradeoff: Mem no longer offers a purpose-built team/collaboration SKU (group billing, seats, SLA) at any price.

Strengths & weaknesses

Billing UX : Mem billing controls and transparency

• Billing controls — Self-serve upgrade to Mem Pro or Mem Proactive from inside the app after signing in with Google or Apple; downgrade returns you to the Free caps.
• Free trial — Mem Proactive starts with a 7-day free trial before it bills $99/month; the Free plan is permanent (no trial clock) and Mem Pro is billed immediately on upgrade.
• Usage visibility — On Free, the 25/25/25 monthly counters are the main usage signal; on Pro and Proactive usage is unlimited and unmetered, so there is no token or credit dashboard to track.
• Payment options — Standard card-based self-serve checkout for both Mem Pro and Mem Proactive.

Strategic wins : Why Mem’s pricing decisions worked

1. Predictability as the wedge

By refusing to meter AI, Mem turns “no bill shock” into a selling point against credit-based competitors. For a personal-productivity tool people use daily, a fixed $12 removes the anxiety that kills habitual use. See bill shock and cost unpredictability.

2. A free tier tuned to convert

The 25/25/25 caps are low enough that any real user hits them within days, making the upgrade decision fast and obvious rather than letting power users live indefinitely on free. Related: how AI companies structure pricing.

3. Simplifying at relaunch

Retiring the “Mem X” name and folding it into a single $12 “Mem Pro” at the 2.0 relaunch cut decision friction to one yes/no upgrade — a deliberate simplification. See choosing the right usage metric.

Areas to improve : Gaps in Mem’s pricing approach

1. The free tier may be too tight

At 25 notes a month, many evaluators churn before the “self-organizing” magic compounds — the value of Mem grows with the size of your corpus, which the free caps actively prevent. A higher one-time or first-month allowance could improve conversion.

2. No dedicated team plan anymore

Retiring Mem Teams in July 2026 fixed the opacity problem — every tier is now publicly priced — but it also removed the only SKU built for group billing, seats, and SLAs. Buyers who need genuine multi-seat collaboration have no purpose-built plan today, public or custom. See outcome-based pricing trends for how transparency affects adoption.

3. Flat-rate margin exposure

A flat $12 with unmetered LLM usage is generous, but it concentrates margin risk on heavy users. If inference costs rise or power users grow, Mem may eventually need a usage ceiling or a higher “power” tier — a tension worth watching.

Key takeaways

1. Mem prices for predictability, not metering. Mem Pro is a flat $12/month with no token or credit meter, even though every note and chat is LLM-backed.
2. The free tier is a conversion tool, not a destination. Exact 25/25/25 monthly caps make the upgrade trigger fast and honest.
3. Relaunch simplified the lineup. Mem 2.0 retired “Mem X” and consolidated to one consumer paid plan (Mem Pro).
4. The custom-quote tier is gone — and so is the team SKU. July 2026 retired Mem Teams, so every tier (Free, Pro, Proactive) now has a public price, but there’s no dedicated multi-seat/collaboration plan to take its place.
5. Flat AI pricing is a margin bet. It works only if median Pro usage stays below the implied inference budget — a category-wide tension for consumer AI tools.

UBP implications

1. Flat pricing can beat metering for habitual consumer AI. When daily use is the goal, removing the meter removes friction — usage-based billing isn’t always the answer for personal tools.
2. Free-tier caps are a legitimate usage metric. Even a “flat” company uses counted limits (notes/chats/pages) on its free tier to drive conversion — the meter moves to acquisition rather than billing.
3. Unmetered AI shifts risk to the vendor. Companies offering flat AI plans are implicitly forecasting per-user inference; if that forecast slips, expect a later move toward usage-based pricing strategy or tiered ceilings.

Sources

• Mem pricing page (accessed 2026-06-15) — Free $0, Mem Pro $12/mo, Mem Teams custom
• Mem official website (accessed 2026-06-15)
• fahimai.com — Mem AI review (2026) (accessed 2026-06-15) — corroborates $12 Pro and a16z/OpenAI funding
• TechCrunch — Mem raises $5.6M from a16z (2021) (accessed 2026-06-15)
• PitchBook / Tracxn — Mem Technologies funding profile (accessed 2026-06-15)

Bottom line

Mem (mem.ai) keeps AI-notes pricing refreshingly simple: a tight but genuinely free tier (25 notes / 25 chats / 25 PDF pages a month), a flat $12/month Mem Pro that unlocks everything with no usage meter, and a $99/month Mem Proactive tier that layers an autonomous Mem Agent on top of Pro. Backed by a16z and the OpenAI Startup Fund and relaunched as Mem 2.0, it’s a bet that predictable flat pricing beats credit-metering for a tool you’re meant to use every day.

Want to compare Mem against other productivity and AI-platform companies? Browse the pricing blueprint.

Pricing timeline : Major events on a vertical axis

Each milestone below corresponds to a public pricing change, product launch, or material adjustment. Major events use a filled marker; minor adjustments use a faded one.

Mem Pro drops 'AI model selection' from listed features

Jul 2026

Mem's pricing page no longer lists AI model selection as an included Mem Pro feature — the plan now shows Meeting Briefings and Dark mode without it. Free ($0), Mem Pro ($12/mo), and Mem Proactive ($99/mo) prices are unchanged.

Mem Proactive ($99/mo) launches with the Mem Agent; Teams retired

Jul 2026

Mem added a third tier — Mem Proactive at $99/month (7-day free trial) — bundling the new autonomous Mem Agent on top of everything in Pro. The earlier custom-quoted Mem Teams tier no longer appears on the pricing page. Free ($0) and Mem Pro ($12/mo) are unchanged.

Mem 2.0 pricing documented: Free / $12 Pro / custom Teams

Jun 2026

Researched current Mem 2.0 pricing. Free tier capped at 25 notes/chats/PDF-pages per month; Mem Pro flat at $12/mo for unlimited use; Mem Teams custom-quoted. The legacy Mem X consumer tier (~$8-10/mo) was folded into Mem Pro at the 2.0 relaunch.

Blueprint stub created

May 2026

Initial stub generated for batch blueprint expansion.